Somewhere in between the individuals working hard to create a brand for themselves and the companies working hard to make their brand feel more personal, there exists a gaggle of great adventure bloggers. They tell stories and share essential service through videos, photos, podcasts and news analysis. Our favorites include alanarnette.com, The Gear Junkie, Bike Snob NYC, and dirtbagdiaries.com.
At its worst, a blog is used for blatant self promotion and mindless recounting of banal activities. At its best, it's a medium for sharing information in an elegant or humorous way. Kayaking, climbing, surfing, hiking, traveling, cycling, and other adventure pursuits offer plenty of opportunities to tell great stories. If you want to get in the fray, here's a Top 10 list that might help. It's a quick run down of the best tools and resources for creating or improving an adventure blog, with a few guiding principles thrown in the mix. We're not saying it's the ultimate 1-10. We're just getting things started.
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